Billboards sit in one place, and you pay for them all day whether your buyers walk past or not. Meanwhile, delivery riders cross the same neighbourhoods all day, carrying bags that show a printed logo and report nothing.
MOVOS turns those bags into screens. Each unit knows which neighbourhood it’s in, plays the ad booked for that block and hour, and logs every play with where, when and how many devices were in range.
We’re starting in Toronto’s core, with a small group of pilot advertisers, riders who get paid for the streets they already ride, and fleets that earn from kilometres they already cover. Canada’s other major cities come next.